Michael Iapoce: A Funny Thing Happened on the Way to the Boardroom: Using Humour in Business Speaking

A Funny Thing Happened on the Way to the Boardroom: Using Humour in Business Speaking



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Author: Michael Iapoce
Number of Pages: 224 pages
Published Date: 02 Nov 1988
Publisher: John Wiley and Sons Ltd
Publication Country: New York, United States
Language: English
ISBN: 9780471636496
Download Link: Click Here
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Here is the first book to offer detailed advice on the effective use of humour in business situations such as presentations, meetings or seminars. The author is a speech writer who has written for the Chief Executive Officers of AT&T, Xerox, Monsanto, and the Bank of America. He has also written comedy for entertainers such as Rodney Dangerfield. The book presents the basics of writing humorously in a clear, step-by-step fashion, and reveals invaluable tricks of the trade for creating one's own custom-tailored jokes using techniques employed by professional comedy writers. Also provided are short one-line jokes arranged by subject, as well as longer, story-type jokes arranged by the meaning or the point that the story illustrates.


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